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Marketing & analytics
LINKTREE, BEACONS, STAN

Linktree vs Beacons vs Stan Store: link-in-bio pricing after Linktree's hike

Published Pricing verified

Linktree raised prices in late November 2025 — Pro went from $9 to $15, Premium from $24 to $35 — which reopened the question of whether you should pay it at all.

Free tierPaidTransaction fee on sales
Linktreeyes — does the core routing jobPro $15/mo; Premium $35/movaries by plan
Beaconsyes — unlimited links, email capture, media kitCreator Pro $10/mo9% on the free plan
Stan Storenone — 14-day trialCreator $29/mo; Creator Pro $99/mo0% (payment processing only)

Linktree free still does the fundamental job — a page of links — at no cost, and that's what most people actually need. The paid tiers buy analytics, branding removal and some commerce features, and after the hike they're harder to justify when the alternatives below exist.

Beacons is the closest like-for-like swap and better value: the free tier includes unlimited links, an email-collection block, content embeds and a basic media kit, and Creator Pro is $10/month — cheaper than Linktree Pro for more. The catch is a 9% transaction fee on sales made through the free plan, so if you're selling, factor that in or upgrade.

Stan Store is a different product — a full creator storefront, not just a link page. There's no free tier and the floor is $29/month, but it's kept transaction fees at 0% since launch, and it's built for selling digital products, courses, coaching and bookings directly from your bio link. It overtakes Linktree Pro on cost once your page clears roughly $156/month in sales, because you're not losing a percentage on every transaction.

Just need a link page: Linktree free, or Beacons free for more features. Want a cheap paid tier with analytics and email capture: Beacons Pro at $10. Actually selling products through your bio link: Stan Store, for the 0% fees.

Sources
  1. Linktree — pricing
  2. Beacons — pricing
  3. Stan Store — pricing